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Jack Kasten

Founder, PestMetrics

Jack Kasten spent years squinting at pest control numbers that did not add up, then got tired of it and did something about it.

He writes about the metrics that actually tell you how a branch is doing, and the quiet traps that make most of them lie. He works on PestMetrics, where the goal is simple: numbers you can act on, reconciled to the books, with nobody having to build a spreadsheet at 9pm.

Articles by Jack Kasten

Pest control KPIs: the short list that runs a branch and the long list that wastes your morning

Every KPI list online has ten to twenty-three numbers on it. Nobody runs a branch off twenty-three numbers. Here is how to pick the short list that is actually yours.

7 min read

Revenue per hour is the number most pest control owners never actually calculate

Two numbers you already have. Divide one by the other and you finally know whether a route made money or just stayed busy.

4 min read

Jobs per hour: how to measure tech productivity without punishing the wrong people

The simplest field metric there is. Also the easiest one to accidentally use against your best technicians.

4 min read

Reservice rate: what is good, what is not, and how to actually bring it down

The share of your work that is you driving back out for free. A quality problem wearing a scheduling problem's jacket.

5 min read

Technician scorecards for pest control: how to score field techs without starting a mutiny

A fair scorecard makes your best people obvious and your coaching easy. A lazy one just makes everybody defensive.

5 min read

Getting real KPIs out of PestRoutes (FieldRoutes): the numbers the built-in reports do not hand you

FieldRoutes holds the data. Turning it into per-tech, per-branch performance you can act on is a different job, and there are a couple of traps in the way.

5 min read

Pest control cancellation rate: how fast your book is leaking and whose fault it is

New sales get the bell. Cancels get a shrug. But the book only grows when sales outrun the leak, and most shops never measure the leak.

5 min read

ARR for pest control: the number a buyer sees before they see anything else

Annual recurring revenue is the value of the book you have built. Most shops either never total it up, or total it up in a way a buyer would laugh at.

5 min read